Vita-Vim for Kids - like all Jamieson products - have the 360 Pure seal of assurance, Jamieson's long-standing commitment to safety, potency and purity. To achieve this elevated level of excellence, each Jamieson product undergoes a minimum of 360 individual quality-control steps that begin with raw materials.

Additional Jamieson Survey Highlights - Most parents feel dinner time is the most challenging meal to ensure their child eats properly - More than half of parents are likely to consider giving their child an all natural vitamin to supplement their diet - 40 per cent of parents have hidden veggies in their children's food - Quebec parents are the most concerned their child is not getting the nutrients they need for proper growth and development - Younger parents, between 18 to 34, are more concerned than parents between the age of 35 and 54 that their child is not getting enough nutrients required for proper growth and development (66% vs. 57% respectively)

Survey Methodology

A total of 510 Canadians parents of a child/children between the ages of three to 12 answered an online survey. Data collection for this study was conducted between August 18 - 26, 2009. The survey was conducted using a national random sample of 510 respondents. This method simulates a probability sample which would yield a maximum margin of error of +/-4.3%, 19 times out of 20.

Source: JAMIESON LABORATORIES